WVC 46 A- 6 - 105
§46A-6-105. Exempted transactions.
Nothing in this article shall apply to acts done by the
publisher, owner, agent or employee of a newspaper, periodical or
radio or television station in the publication or dissemination
of an advertisement, when the owner, agent or employee did not
have knowledge of the false, misleading or deceptive character of
the advertisement, did not prepare the advertisement and did not
have a direct financial interest in the sale or distribution of
the advertised goods or services.
Note: WV Code updated with legislation passed through the 2012 1st Special Session