SB419 H H&HR AM D1
The House Health and Human Resource Committee moves to amend
the bill by striking out everything after the enacting section and
inserting in lieu thereof the following:
ARTICLE 1E. HEALTHY WEST VIRGINIA PROGRAM.
§5-1E-6. Restaurant calorie posting program.
(a) The Governor's Office of Health Enhancement and Lifestyle
Planning shall establish a Healthy Lifestyles Restaurant Calorie
Posting Program. The program shall require covered food service
establishments as that term is defined in this section to post
caloric information at the point of purchase. The program shall be
designed to address the problems affecting overweight and obese
individuals, and encourage and promote healthy lifestyles.
(b) As used in this section the following words and phrases
have the following meanings:
(1) "Covered food service establishment" means a food service
establishment doing business in West Virginia and that has greater
than fifteen locations nationally doing business under the same
trade name, regardless of the type of ownership of the individual
food service establishment locations, offering for sale
substantially similar menu items, in servings that are standardized
for portion size and content and that operate under common
ownership or control, or as franchised outlets of a parent
business, or do business under the same name.
(2) "Menu" means a printed list or pictorial display of a food item or items, and their price or prices that are available for
sale from a covered food service establishment and shall include
menus distributed or provided outside of the establishment.
(3) "Menu board" means any list or pictorial display of a food
item or items and their price or prices, visibly posted at the
point of purchase within a covered food service establishment or
outside of a covered food service establishment for the purpose of
ordering from a drive-through window.
(4) "Menu item" means any individual food item, or combination
of food items, listed or displayed on a menu board or menu that
are sold by a covered food service establishment.
(5) "Food item tag" means a label or tag that identifies any
food item displayed for sale at a covered food service
(c) This section shall apply to menu items served in portions
the size and content of which are standardized at a covered food
service establishment. This section does not apply to menu items
that are listed on a menu or menu board for less than thirty days
in a calendar year or for condiments and other items placed on a
table or counter for general use without charge.
(d) The Governor's Office of Health Enhancement and Lifestyle
shall propose rules for legislative approval in accordance with the
provisions of article three, chapter twenty-nine-a of this code to
effectuate the provisions of this section. These rules shall not be
effective until July 1,2010. These rules shall provide for:
(1) The posting of calorie information for menu items that bear the total number of calories derived from any source for each
menu item they list. This post shall be at the point of purchase;
(2) A means of calculating calories content values using
analytic methods and express nutrient content based upon a
verifiable analysis of the menu item;
(3) Standardize formatting for food item tags including font
size and format. The size and typeface must be of equal prominence
to the price or name of the item;
(4) Specific drive-through windows requirements including the
manner in which the caloric content of menu items must be displayed
at or near the drive-through menu board;
(5) Specific salad bar, buffet line, cafeteria service, or
arrangement where food is on display requirements that provide
caloric content per standard service per item next to where the
item is offered in a size and typeface that is prominent and
legible from where customers are choosing those items;
(6) A means to account for the range of calorie content values
for different flavors, varieties and food item combinations listed
as a single menu item; and
(7) Anything additional the Governor's Office of Health
Enhancement and Lifestyle finds necessary to effectuate the
provisions of this section.
(e) Once the program begins operation, marketing shall take
place through all state agencies. The West Virginia Public
Employees Insurance Agency, the Bureau for Medical Services and the
West Virginia Insurance Commission must aggressively market this program to their members for the purposes of health promotion among